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4 Best Tools for Email Marketing

Email marketing or e-mailing is a direct marketing tool, i.e. one that is individually addressed to each recipient. It is characterised by its use of emails to create personalised offers with the...

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How to Develop Effective Communication

As social beings, relations between us can only be as strong as our communication skills. Constantly, we rely on communication, both verbal and nonverbal, to express our thoughts and feelings to each...

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How to Reduce Costs in A Business

Faced with mounting economic difficulties or declining profits, many companies see the layoff of workers as an immediate and effective measure to reduce costs. However, there are many other...

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How to Get a Job When You Are Over 50

It isn't easy to get back into the job market after 50 years. The truth is that, as younger candidates apply for jobs, older people have to work much harder to be selected. Still, there are a number...

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How to Charge Via PayPal: Easy Explanation

Although PayPal is one of the safest and most effective methods of payment on the online market, many people are unaware of how to use it and of how easy it is to use when making transactions. PayPal...

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How to Calculate MPC in Macroeconomics

The marginal propensity to consume (MPC) is the name given in macroeconomics to the study of people’s consumption rates when there is a shift in income. If nothing else changed and people were offered...

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How does Microeconomics Affect Business

Microeconomics is essentially the study of how the decisions of individuals and businesses affect the economy. When people place a demand on a product, businesses usually respond by adjusting supply...

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How to Calculate Total Assets in Accounting

Calculating total assets is a very simple accounting calculation that helps identify the financial position of a company. The equation is made up of the company’s assets, liabilities and owner’s...

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Negative Consequences of Consumerism

You have probably heard the phrase "the more I buy, the happier I feel". This phrase perfectly sums up consumerism. In this article we are going to explain the consequences of consumerism, which has...

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How to do Market Research

Market investigation or commercial research is the basic tool used in marketing to know how a market is structured and run. With this we can know, for example, what factors influence consumer...

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How to Start an Internship Program for Your Company

Having an internship program at you company can be very useful. It helps find new members who are the most qualified for the job. An internship program can also boost productivity and is especially...

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How Did the Barter Trade Start

Bartering is an age-old exchange system that dates way back to when society was mainly tribes, and when money hadn't even been invented yet. If you've ever done a swap with a friend, then you have...

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How to Set Up an Etsy Shop: Step-by-step guide

If you enjoy making homemade products, you spend your free time building DIYs or you have an innate creative ability, then you definitely need to hear about Etsy. Etsy is the place where small and...

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How do Film Companies Make Money

Entertainment is a huge part of everyday life everywhere in the world. People hate being bored. They come up with all types of things to entertain themselves from video games, to sports, to books, and...

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How Can Instagram Help My Business

Instagram is one of the fastest growing Social Media platforms because it allows users to share attractive visual content and short messages, enter competitions and connect with fans. Since it was...

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What Is A Balance Sheet

We all try to organize our personal economic life, by balancing what we earn with what we owe. Businesses have a large turnover of income and expenditure and so have even more reasons for organizing...

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How To Be A Very Good Employee

We all want a good boss who is respectful, values your work, is nice and considerate, but are you a good employee? Are you a worker that most of your supervisors would not hesitate to recommend? Not...

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How To Detect Fake Euro Banknotes

Modern techniques allow reprographic quality copies of any printed material. Fortunately, Euro currency notes have a combination of different security elements that make counterfeiting very difficult....

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How to Sell Something on Wallapop: Step-by-step

If you want to get rid of some old clothes, books or anything else that you don’t use anymore then you will want to hear about Wallapop. Since 2013, Wallapop has grown to become a leading Spanish web...

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How Do Companies Use Social Media

Social media is a huge industry and connection tool. There are around 2 billion social media accounts made online today. Another way to look at this is that two-thirds of the people that are online...

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